Innovation and marketing, the key drivers of growth

Podcast, Du Vent Sous la Robe by Laetitia Jacquier with Amélie Lerosier and Martin Bussy on the lessons learned and exchange on digital technology and marketing as development drivers for law firms.

  • Why it is important to build a common digital and marketing strategy for your organisation;
  • The first steps to take to build these strategies;
  • The positioning to adopt in order to differentiate oneself;
  • How to strengthen your brand image;
  • How to improve the customer experience through digital;
  • And the impact of Covid-19 on the legal market.

Listen to the Podcast (French)


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